Zephyr Gin: Holiday Campaign
Zephyr Gin needed holiday content built around their bottle that could carry the brand's premium, adventurous identity into the seasonal spirits push without the usual gift-bow-and-tinsel clichés. We built the spot fully in CG around one idea, you never know: the bottle drifts in wrapped in a loose red ribbon, snow falling through frame, magnolia leaves, berries, pinecones, and gold bells drifting around it like the scene assembled itself, all built against a tight navy-and-gold color story so the bottle pops without extra lighting tricks. The build covered a fully CG bottle (glass, cap, and label holding up in tight macro shots), layered snow and frost FX, a simulated ribbon that drapes naturally instead of looking pasted on, and botanical set dressing placed to frame the bottle without covering the label. It closes on a full reveal and the "You Never Know." tagline, delivered as a vertical, social-first spot for Instagram, TikTok, and Reels.